The Industry Connect

"If you want to be remarkable, do something people will make a remark about.” - Inspired by..."

Thu, 16 Feb 2012 00:43:16 -0500

““If you want to be remarkable, do something people will make a remark about.” - Inspired by Seth Godin”

"You are enough. You are always enough. You don’t ever have to pretend to be anything other..."

Thu, 01 Dec 2011 18:36:53 -0500

““You are enough. You are always enough. You don’t ever have to pretend to be anything other than what you are. All you have to do is deeply embrace who you are and you’ll be fine.””

- Barbara Cook

"Every moment is an opportunity to create."

Tue, 22 Nov 2011 18:27:38 -0500

“Every moment is an opportunity to create.”

- Ralph Marston

Audio

Mon, 21 Nov 2011 17:34:23 -0500

"There’s nothing wrong with having a plan Plans are great. But missions are better. Missions..."

Sun, 20 Nov 2011 20:30:12 -0500

“

There’s nothing wrong with having a plan

Plans are great.

But missions are better. Missions survive when plans fail, and plans almost always fail.

”

- Seth Godin

Anoop Desai drops new video for “Want Your Love” off...

Wed, 16 Nov 2011 10:36:46 -0500

Anoop Desai drops new video for “Want Your Love” off of his EP Zero.0. Enjoy!

Understanding Image and Branding as a Musical Artist

Thu, 10 Nov 2011 23:40:00 -0500

Understanding Image and Branding as a Musical Artist:

One of the cold, hard facts about the music biz is that no matter how good a musical artist you are, having a successful public career is not just about your music, but also about your public image–your brand. In other words–how you are perceived by the public.

Read the full post

The Power Of Networking & Engaging In Online Conversations

Wed, 09 Nov 2011 14:01:00 -0500

The Power Of Networking & Engaging In Online Conversations:

Everyone is telling you to step-up your use of social media to connect with fans and to reach them where they congregate, online. Yet many of you don’t. You still post nothing but a steady stream of spammy type status updates such as: Listen To This! Buy My CD! Order Now! Like My Page! We’re Awesome, Tell Your Friends!

Read the full post

The extraordinary revolution of media choice

Wed, 09 Nov 2011 13:47:00 -0500

The extraordinary revolution of media choice:

In the traditional model, you can only play one program at a time. One radio show or one movie or one show… Scarcity of spectrum has changed just about every element of our culture. Scarcity of shelf space as well. There are just a few radio stations in each market, and each station gets…

Read the full post

Nobody Likes To Argue

Mon, 07 Nov 2011 18:10:00 -0500

Nobody Likes To Argue:

This is a blog entry from author Bob Lefsetz. Bob gives some insight into today’s challenges for artists. Below is my favorite segment from the article:

“Then there are the wannabes who just can’t handle the truth. That they can’t sing and can’t play. Steve Jobs tolerated no bozos, he believed in A players, that these top-notch people inspired each other.

If you’re not willing to look at yourself, evaluate the criticism, you’re never going to win. Steve Jobs rarely responded, but he read all his e-mail. He was taking the temperature, he didn’t want to lose touch.”

Read the full post

Inbound Marketing vs. Outbound Marketing

Mon, 31 Oct 2011 20:07:00 -0400

Inbound Marketing vs. Outbound Marketing:

Learn how the internet has changed how marketers (artists) reach new consumers in today’s digital age. Valuing and cultivating genuine connections with your fans as well as creating a enriching experience for them is ever more important in today’s market of choice.

Music Management

Mon, 31 Oct 2011 15:54:31 -0400

Music Management:

In practice this means that managers must recognize that “every artist is a standalone business that generates income from multiple revenue streams” and that a “manager’s job is to create those businesses and run them well.” In doing so, managers as well as artists must be open to any viable revenue stream and that “as long as those channels can deliver the aesthetic the artist wants and make a profit, the business is a success.”

"Pray - Believe - Work - Receive - Repeat"

Thu, 27 Oct 2011 00:38:13 -0400

“Pray - Believe - Work - Receive - Repeat”

So You Need A Manager

Thu, 27 Oct 2011 00:17:00 -0400

The first thing that I would do is learn as much as you possibly can about the music business before seeking management. The music business is a tough business that requires a lot of patience and persistence. The most important thing is to have faith in your talent and follow your passion. Read as many music business books that you can possibly get your hands on. I recommend Donald Passman’s All You Need To Know About The Music Business. I would also check out resources like starpolish.com and our website www.theindustryconnect.com. Once you have a solid grasp of the business, I would contact a local producer so you can get a quality song or songs produced. I would work on trying to build a regional fan base through social networking sites like twitter and facebook, and I would invest in getting your own website. The music business is a “business” so make sure that you have some financing in place and are thinking of yourself as a business as opposed to just an artist. I wouldn’t advise anyone to try to seek management until they have a grasp of the business.

"Keyword - Add Value"

Wed, 26 Oct 2011 23:51:00 -0400

“Keyword - Add Value”

"Songwriting/Production 101 - You will get more “No’s” then..."

Wed, 26 Oct 2011 23:40:00 -0400

“Songwriting/Production 101 - You will get more “No’s” then “Yes’s” so don’t get so attached to your work that it slows your progression.”

Anoop Desai - “You Should Be Loved” off of...

Wed, 26 Oct 2011 23:36:00 -0400

Anoop Desai - “You Should Be Loved” off of EP/Mixtape Zero.0 on iTunes now.

"Songwriting/Production 101 - The more shots you take, the better your chances of hitting something."

Wed, 26 Oct 2011 23:34:00 -0400

“Songwriting/Production 101 - The more shots you take, the better your chances of hitting something.”

Anoop Desai Covers Adele

Wed, 26 Oct 2011 23:14:00 -0400

Anoop Desai Covers Adele