February 2012
1 post
“If you want to be remarkable, do something people will make a remark...”
December 2011
1 post
4 tags
“You are enough. You are always enough. You don’t ever have to pretend to...”
– Barbara Cook
November 2011
8 posts
6 tags
“Every moment is an opportunity to create.”
– Ralph Marston
“There’s nothing wrong with having a plan
Plans are great.
But missions...”
– Seth Godin
5 tags
5 tags
Understanding Image and Branding as a Musical... →
One of the cold, hard facts about the music biz is that no matter how good a musical artist you are, having a successful public career is not just about your music, but also about your public image–your brand. In other words–how you are perceived by the public.
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8 tags
The Power Of Networking & Engaging In Online... →
Everyone is telling you to step-up your use of social media to connect with fans and to reach them where they congregate, online. Yet many of you don’t. You still post nothing but a steady stream of spammy type status updates such as: Listen To This! Buy My CD! Order Now! Like My Page! We’re Awesome, Tell Your Friends!
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4 tags
The extraordinary revolution of media choice →
In the traditional model, you can only play one program at a time. One radio show or one movie or one show… Scarcity of spectrum has changed just about every element of our culture. Scarcity of shelf space as well. There are just a few radio stations in each market, and each station gets…
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Nobody Likes To Argue →
This is a blog entry from author Bob Lefsetz. Bob gives some insight into today’s challenges for artists. Below is my favorite segment from the article:
“Then there are the wannabes who just can’t handle the truth. That they can’t sing and can’t play. Steve Jobs tolerated no bozos, he believed in A players, that these top-notch people inspired each other.
If you’re not willing to...
7 tags
Inbound Marketing vs. Outbound Marketing →
Learn how the internet has changed how marketers (artists) reach new consumers in today’s digital age. Valuing and cultivating genuine connections with your fans as well as creating a enriching experience for them is ever more important in today’s market of choice.
October 2011
9 posts
4 tags
Music Management →
In practice this means that managers must recognize that “every artist is a standalone business that generates income from multiple revenue streams” and that a “manager’s job is to create those businesses and run them well.” In doing so, managers as well as artists must be open to any viable revenue stream and that “as long as those channels can deliver the ...
“Pray - Believe - Work - Receive - Repeat”
6 tags
So You Need A Manager
The first thing that I would do is learn as much as you possibly can about the music business before seeking management. The music business is a tough business that requires a lot of patience and persistence. The most important thing is to have faith in your talent and follow your passion. Read as many music business books that you can possibly get your hands on. I recommend Donald...
9 tags
“Keyword - Add Value”
“Songwriting/Production 101 - You will get more “No’s” then...”
1 tag
4 tags
“Songwriting/Production 101 - The more shots you take, the better your chances of...”
1 tag
